Category Archives: Advertising

Photo Retouching: What It Is, Isn’t, and Shouldn’t Be

Photo retouching receives a lot of attention from the media, often for slimming down celebrities and removing key details from famous views. These days, not many people are sure what is real, fake, or downright impossible thanks to Photoshop gurus painting away life’s imperfections. Whether it’s in a magazine, a poster design, a web ad,… Read More »

Drive-by Advertising

Seattle Humane wanted to promote its pet adoptions using custom images of pets. I worked with photographers to establish guidelines for the photography of the pets, which belong to major donors. I delivered the concept, copywriting and design for the final ads. These king-sized bus advertisements ran in downtown Seattle throughout October. Client comments and… Read More »